Yibin Youth Street Kindergarten
Yibin Youth Street Kindergarten

The logo is the first letter "Q" of the green character made of building blocks, which not only enhances the brand recognition, but also makes the logo full of childlike interest and imagination.

Building blocks, is a kind of educational toys, not only can open up children's thinking, but also can exercise children's hands-on ability, observation, teamwork ability, etc., so that children get comprehensive development, highlighting the garden's "art leading, all-round development, laying the foundation of the future" garden purpose. The building blocks also represent a kind of cohesion, expressing the cooperation between the family, the garden and the society, and encouraging the healthy growth of the children.

The five different shapes represent the five domains, and the three different colors (yellow, red, cyan) represent the tripartite synergy.

The logo as a whole looks like a bird built with building blocks, which is very artistic and expresses the garden's concept of "still nature and worship art".

The colorful image also highlights the colorful childhood life of the children.

Kindergarten brand design
Kindergarten brand design

Project Name
Yibin Youth Street Kindergarten
Project Type
Campus Culture Design
Design Team
Xi Yuan Kindergarten Design Research Institute